Flipdish, a software company that provides food ordering solutions, has secured $40 million in funding through a round led by its management team. This funding will help the Dublin-based company to expand its operations in the UK, Europe, and the US. Flipdish’s platform enables restaurants to create customized online ordering systems and manage customer data. It allows them to boost their revenue and establish better customer connections.
Flipdish’s Impressive Growth
Dublinbased Flipdish 40m Managementlewinsifted, established in 2015, has witnessed remarkable expansion as its platform is now utilized by over 7,000 restaurants across 15 countries. Since the outbreak of the COVID-19 pandemic, there has been a significant increase in demand for its services as restaurants have had to rely more on online ordering and delivery to survive.
The funding round was led by existing investors, including Insight Partners and DST Global, and was also joined by new investors, including Global Founders Capital and Basinghall Partners.
Management-led Funding Round
What is a management-led funding round? In a management-led financing round, the company’s management team takes the lead in raising capital. This approach can benefit companies with a solid and experienced management team that investors believe in. It also allows management to retain control of the company and its direction.
Flipdish’s management-led funding round demonstrates the company’s confidence in its growth trajectory and ability to deliver solid returns for investors.
Accelerating Growth in the UK, Europe, and the US
Having secured the new funding, Flipdish intends to expedite its progress in the UK, Europe, and the US. The company plans to utilize the funds to extend its sales and marketing endeavors, enhance its technology platform, and recruit additional personnel.
The UK and Europe are key growth markets for Flipdish, with the company already having a solid presence in both regions. The US represents a significant growth opportunity, with Flipdish planning to expand its operations in major cities.
Flipdish’s Focus on Customer Data and Experience
One of the critical differentiators of Flipdish’s platform is its focus on customer data and experience. The company’s platform allows restaurants to build their own branded online ordering system, giving them complete control over the customer experience. It will enable restaurants to tailor the ordering process to their specific needs and build stronger customer relationships.
The platform also provides restaurants with detailed customer data, including order history, preferences, and contact information. This data allows restaurants to understand their customers better and tailor their offerings to meet their needs, resulting in increased customer loyalty and higher profits.
The Importance of Online Ordering and Delivery
The COVID-19 pandemic has emphasized the significance of online ordering and delivery for restaurants. With the limitation or unavailability of in-person dining, many restaurants have had to transition towards online ordering and delivery to survive.
Despite the pandemic subsiding, online ordering and delivery are expected to remain crucial aspects of the restaurant industry. Consumers have become accustomed to the convenience and adaptability of online ordering and delivery and are likely to use these services even after in-person dining resumes.
Flipdish is well-positioned to benefit from this trend. Its platform enables restaurants to build their own branded online ordering system and take control of their customer data and experience.
Conclusion
Dublin-based Flipdish’s $40 million management-led funding round demonstrates the company’s confidence in its growth trajectory and ability to deliver solid returns for investors. With a focus on customer data and experience, Flipdish’s platform enables restaurants to build their own branded online ordering system and take control of their customer relationships. With the new funding, Flipdish plans to accelerate its growth in the UK, Europe, and the US, capitalizing on the trend toward online ordering and delivery in the restaurant industry.
